DUB fills in a badly needed void in the aftermarket automotive industry. How can I impress the ladies with my wheels while trying to drive? Pimpstar to the rescue. It touts the ability to create your own graphical message with LED segments using the POV trick, designing messages even while you drive. Yeah, that I'd like to see that.. Isn't it illegal to have such messaging systems on a car?

Link via PhillyMINI forum.